Social media platforms have been influencing the lives and decisions of many. Therefore, marketing on all major social networking sites can indeed give amazing returns to the businesses. However, imitating competitors or posting for the sake of it would not yield any fruitful results.
Social media sentiment analysis, also known as sentiment analysis is a kind of social media listening along with analyzing the sentiments. Social media experts can judge the sentiments (positive, neutral, and negative) of audiences with this method.