KPIs to Track Social Media Success

Jun 25, 2020 3:39:40 AM / by Himanshu Patil posted in social media engagements, social media tracking, KPIs

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KPIs to Track Social Media Success

Every business in every niche has some sort of online and/ or social media presence—deliberate or not. Sometimes, this is simply informational for existing customers, while in other cases, it’s a full-on part of their marketing plan. The volume of social media users out there make it tempting for any company to expand its marketing efforts, but this comes with a disclaimer. You can’t take a one-size-fits-all approach to social media. Your niche, customer demographics, and product will all impact the ideal path to success.

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How Celebrity Endorsements have Evolved

May 12, 2020 10:34:02 AM / by Prabhakar Mundkur posted in social media marketing, Sentiment analysis, social media tracking

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3 Reasons why Tracking Your Social Engagements is Necessary

Apr 3, 2020 8:34:00 AM / by Himanshu Patil posted in social media tracking

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Any company, operating in the social media domain, must know that social engagements are one of the key social media tracking metrics. The importance of keeping a tab on the reactions and engagements, happening around the virtual circle, is paramount.

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